Anthony Foster
Anthony FosterAnthony FosterCreative director · Los Angeles

I help brands and founders turn what they're building into video their audience actually watches. Every film starts with a business goal, not a shot list.

Newest work · Directed by Anthony FosterNike · Get Better Watch with sound
10+
Years on set

Steadicam and camera on campaigns, music videos and live shows, from Nike and Ralph Lauren to Lady Gaga's Las Vegas residency.

Anthony on Steadicam beside Dwayne Johnson on a music video set
Anthony silhouetted with a Steadicam rig against a sunset over the coast
Anthony operating a camera rig mounted on a roller coaster
Anthony in silhouette with a Steadicam in a white studio
Anthony with a Steadicam on a stadium field
Anthony shooting low on a beach at dusk with a ladder rig behind
A camera vehicle rig on a football field at a night shoot
A green-lit studio set with crew and a camera rig
Anthony holding a Steadicam rig on a white studio set

Selected campaigns

All productions

Video that earns its budget.

Video is how most brands meet their audience now. I treat every project as an investment: we agree on the goal first, then make the film that gets there.

Built forBrandsAgenciesFounders
  1. 01

    Set the goal

    Launch, awareness or sales. We name the result and how we'll measure it before a camera rolls.

  2. 02

    Find the story

    One idea your audience will remember, written for the people you need to reach.

  3. 03

    Shoot with purpose

    A tight set run with an operator's discipline. Every setup has a reason to exist.

  4. 04

    Cut for every channel

    One shoot becomes the hero film plus the edits each platform needs.

One shoot, every formatWhat a typical project delivers
Hero film16:9 · :60
Cutdowns16:9 · :30 / :15
Vertical9:16 · Social
Paid social4:5
Feed1:1
StillsFrom set

What I do